Episode 410

Episode 410: Jeffrey CCH, Ice Makes Games

Published on: 4th August, 2026

Jeffrey CCH is the founder and lead designer of Ice Makes in Hong Kong. He designs games with attention to what players feel and think as play progresses. Rather than focusing only on mechanics, Jeffrey considers how choices create meaning and how shared play leads to conversation beyond the table. For him, a successful game is one that leaves players with memories, insights, and stories they want to pass on to others.

Ice Makes is a Hong Kong–based game design and publishing company that sees play as a way to shape meaningful experiences. Their games are created around moments that stay with players, from tension and excitement at the table to ideas, feelings, and stories they carry forward and share with others.

Ic Makes focuses on how games unfold, what players take away from them, and how play creates connection.

You can learn more about games from ICE MAKES here: https://icemakesgames.com

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About the Podcast

Board Game Binge
Bingeable board game content from across the industry.
Do you love board games? I do! But do you ever wonder what goes on behind the scenes?

How do meet-up groups get organized? What is the difference between a successful and an unsuccessful Kickstarter campaign? How do publishers get their games to market? How are people reaching their market in an ever more competitive market? What type of social media personalities are springing up in support of this industry?

James interviews experts from across the industry and takes a peak under the hood in his quest to understand this far reaching community. Each episode is bite-sized, clocking in around 30 minutes, so you can take nibbles, or binge several episodes at once.

About your host

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James Staley

James is the president of Tin Robot Games, the publisher of 4 successful board Game Kickstarters; Tanks, but no thanks!, Queen of Scots: The Card Game, and Nutty Squirrels of the Oakwood Forest.

James is also the host and creator of the Board Game Binge Podcast, a short-format podcast dedicated to showcasing the personalities and professionals from across the board game/tabletop industry.

You can listen to past episodes of the Board Game Binge podcast on Spotify, YouTube, Google Podcast, Apple Podcast, iHeart Radio Podcast, TUNE IN Podcast, and Stitcher Podcast. You can also join the podcast live on the Board Game Binge YouTube channel most Tuesdays and Thursdays at 6 pm EDT.

Look forward to many more exciting and fun games to play with friends and family, or even solo!